
Do you ever have those moments where you “feel like” social media isn’t working for you? Most business owners know that they should be tracking their numbers, but we tend to get stuck on follower count and likes while pushing the rest to the background… which in turn, always makes us feel like we’re not moving “fast enough” or growing “large enough.”
In this session, we’ll be talking all about metrics (and how you can use real data to confirm you DON’T suck at social media). We’re going to dig deep into the numbers that you should be looking at, going beyond the likes and comments, so that you can learn:
📈 How to measure success on social media based on the intent of the post
📈 The importance of the different stages of your social media sales funnel (and how this actually turns into new clients/customers)
📈 How each metric works together like peanut butter and jelly
…and more!
Panelist

Andréa Jones, Creative Director
UNCOMMON Marketing Agency
Meet Andréa Jones, founder of OnlineDrea and UNCOMMON Marketing Agency and your go-to for smarter, simpler marketing. With over a decade of experience, she’s helped 5,000+ entrepreneurs ditch hustle culture, reduce overwhelm, and build marketing systems that actually fit their lives.
Andréa also hosts the award-winning Mindful Marketing Podcast, where she shares practical, bite-sized strategies that make growth feel doable and even fun. Based in Niagara Falls, Canada, her philosophy is simple: growth should feel good.
Zoom meeting information will be sent out the day before the meeting, day of registrants will receive the link by 11:00am.



